Make sure your social media content is being seen by current and prospective customers by utilizing sponsored ads. Learn the latest developments in Facebook and Twitter advertising and how to best use these options to promote your business.
When it comes to drawing new customers to your self storage operation, the content you create for your storage website plays a large role. But your content can't strictly promote your business; otherwise, you'll lose the interest of potential storage consumers.
If you're having a hard time getting people to read your blog posts, it might be because the posts aren't organized well. One of the worst things you can do for your storage blog is not thinking like a reader when organizing blog content. If a post's organization is hard to follow, no one will want to read it.
While profile images may seem like an afterthought in the whole scheme of social media marketing, having a consistent look centered around your storage facility's logo can do many things for your storage facility, including improving brand recognition.
If you use Twitter effectively for your storage facility, you can keep up with the world around your business, engage with your consumers, and find new inspiration.
The content that goes on your storage website is important because it not only helps you connect with new tenants, but it improves your visibility in search engine results. When you create content around your consumers, you'll accomplish both.
When it comes to long-term business-to-business (B2B) communication, there’s one social media platform you’d be insane to ignore: LinkedIn. Bred for professional communication, LinkedIn needs to be a top priority for your self storage digital marketing efforts if it isn’t already. With more opportunities to create connections with professionals in your industry, spread brand awareness, and catch the attention of potential employees, the benefits of this platform are truly endless.
If your storage facility has a small budget for advertising, social media could be a good option for you. Many platforms start at low prices and allow you to target an audience based on age, language, education, geographical location, and much more.