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15 Things to Know About Living in Omaha

Whether you’re moving to Omaha and weighing the pros and cons of living in Omaha, simply visiting the ‘Gateway to the West,’ or have been living ‘The Good Life’ for years, you’ll enjoy this countdown of 15 things that make Omaha great!
Molly Hammond

Molly Hammond

Updated: July 9, 2026

Article takeaways
  • Strong economic fundamentals: Omaha has a 4% unemployment rate, cost of living 6.5% below the national average, and hosts major employers like ConAgra, Union Pacific, First National Bank of Omaha, and Mutual of Omaha — plus a growing metro population near 900,000.
  • Distinct food and drink culture: The city is known for Omaha Steaks and top-tier steakhouses (Gorat’s, The Drover, Johnny’s), claims origin of the Reuben sandwich, and has a thriving local brewery/bar scene (Benson Brewery, Upstream, Nebraska Brewing Company).
  • Rich arts, entertainment, and sports scene: Highlights include the College World Series, Creighton Bluejays and UNO Mavericks, Joslyn Art Museum, Henry Doorly Zoo, Orpheum Theater, and music venues ranging from The Slowdown to CenturyLink Center.
  • Family- and outdoor-friendly attractions: Vala’s Pumpkin Patch, Turner Park events (Jazz on the Green, Yoga Rocks the Park), the Bob Kerrey Pedestrian Bridge, and Gene Leahy Mall’s playground/slides make it appealing for families and young professionals.
  • Military and relocation draw: Offutt Air Force Base is a major employer and community hub, and Omaha is consistently an affordable, high-quality-of-life option for people weighing a move (low property tax, competitive median household income, strong housing value).

People are pretty quick to use terms like ‘flyover state’ when referring to Nebraska, but the truth is there are tons of great people and amazing things happening in this Midwestern state, especially in its largest city, Omaha, a place with an exceptional quality of life and strong job market. In fact, Omaha ranks in best city lists for young adults, young professionals, launching startups, and raising a family. So whether you’re moving to Omaha and weighing the pros and cons of living in Omaha, simply visiting the ‘Gateway to the West,’ or have been living ‘The Good Life’ for years, you’ll enjoy this countdown of 15 things that make Omaha great!

15. Omaha Is Growing.

With an unemployment rate at 4%, strong job market, and cost of living 6.5% below the national average — including affordable housing costs, low property tax, and a competitive median household income — it’s no wonder Omaha keeps adding new residents each year to its nearly 900,000 metro population. For many, working for Fortune 500 companies like ConAgra, Union Pacific, First National Bank of Omaha, and Mutual of Omaha are worth the move. But the city has plenty of opportunities in other industries, too. Health care organizations like CHI Health and Methodist Health System and school district Omaha Public Schools are among the biggest employers. Of course, the tourism industry grows each year as well since Omaha’s prime location in the center of the country brings major events like Berkshire Hathaway’s Annual Shareholders Meeting, Big Omaha, the U.S. Olympic Swim Trials, and the NCAA Men’s College Basketball March Madness tournament — all contributing to a rising median household income and booming real estate market.

With a median sale price for homes well below national averages and low property tax rates, living in Omaha offers exceptional value for families and young professionals alike.

14. Let’s Talk About Steaks, Baby.

One of the things most out-of-towners know about Omaha is that it’s home to amazing steaks, thanks to the national fame of Omaha Steaks. The delicious steak-shipping company was born and raised in Nebraska, alongside some of the country’s finest cattle — which means that the steakhouses in Omaha are completely next-level. Brother Sebastian’s is a local favorite, complete with Gregorian chants in the doorway and huge, rustic tables, but there’s nothing out-of-date about the flavors here. Billionaire and Omaha native Warren Buffett is known to frequent Gorat’s when he’s looking for a great steak, but plenty of locals would gladly throw down in favor of The Drover or Johnny’s. Even if your source for steak is a local butcher or grocery store, if you’re getting Nebraska beef, you know it’s going to be good.

13. The Real Reuben.

Though other regions might try to take credit, Omaha residents know that their city is the home of the Reuben Sandwich — the real Reuben Sandwich. First served more than 80 years ago at the Blackstone Hotel, this famous corned beef sandwich is being served to this day. Crescent Moon, “Omaha’s Original Alehouse,” is only a few steps away from the original Blackstone and claims that their Reuben follows the original recipe to a tasty T. Of course, you can also try Petrow’s or Dundee Dell, both of which are also known for their Reubens.

12. The Ding-Ding Man.

While most Midwesterners call the purveyor of summertime treats “The Ice Cream Man,” people in Omaha refer to him as “The Ding-Ding Man.” And they’ll be very quick to notice if you don’t. While we’re on the subject of ice cream, if you’re not getting ice cream from the Ding-Ding Man, you get it at Ted and Wally’s or eCreamery. Ted and Wally’s is an Omaha institution, offering a vintage feel and old-fashioned quality treats. They make their ice cream on site, and it only takes one lick to know why it’s the area’s top treat. While eCreamery is newer to the scene, they’re quickly making a name for themselves for their rotation of 16 amazing flavors and a special perk — you can get eCreamery shipped to you anywhere in the country!

11. Be in Two Places at Once.

The Bob Kerrey Pedestrian Bridge is an iconic piece of Omaha architecture. The footbridge is the longest bridge to connect two states, linking Omaha and nearby Council Bluffs, Iowa (though if you’re an Omahan, chances are you probably don’t care to visit “the Iowa side of the river”). This 3,000-foot long walkway above the Missouri River is perfect for biking or strolling near Zorinsky Lake Park and other outdoor destinations, and the place where the state lines meet is well marked so that visitors can literally stand in two states at once!

10. Omaha’s Got Game.

There’s no beating the college sports scene in this city. The College World Series comes to Omaha every summer with days of tailgating and thousands of people from all over the country flocking to TD Ameritrade Park (RIP Rosenblatt). Even if your alma mater isn’t playing, or you’re not into baseball, the atmosphere around the CWS is something everyone should experience at least once. Of course, cheering for the Huskers during football season is obligatory when living in Omaha (though nearby Lincoln, Neb., gets the honor of hosting the team). And let’s not forget the Creighton University Bluejays basketball team or University of Nebraska-Omaha’s Mavericks hockey team, which get bigger and better every year!

9. Fall Fun at Vala’s.

While other parts of the country take their autumnal cues from the arrival of pumpkin spice lattes, Omahans take their cue from the opening of Vala’s Pumpkin Patch. While Vala’s is technically in Gretna, Neb., there are few people in Omaha who haven’t been at least once. Vala’s is basically an autumn oasis with way more to do than simply picking a pumpkin for carving — although let’s be real, the gourds are always great. Corn mazes, haunted houses, themed areas (think pirates and live magicians), a petting zoo, and more food than you can fathom are all found at Vala’s. And don’t forget crowd favorites like pig racing and canine agility shows! Families and large groups can even reserve a campfire to make a day of it.

8. Beer Is Here.

Between a number of Omaha-born breweries embraced by locals and festivals like Omaha Beer Week and Omaha Beer Fest, Nebraskans really know how to get down and drink up. Benson Brewery, Upstream Brewing Company, and Nebraska Brewing Company are among the great places to grab a pint or a flight of craft beers. If you’re grabbing your suds at a tailgate, though, be prepared to see something a little strange: red beer. Perfect for die-hard Husker fans, Nebraskans will mix any lager with V8 (or tomato juice) as a way to call beer a breakfast beverage. If the beer itself isn’t a big enough draw, there are hundreds of bars in the city. One of the coolest has to be Benson’s Beercade, though. Beercade’s selection of beers on tap is only rivaled by its arcade games, including classics like Pac Man, Street Fighter, and pinball.

Beer enthusiasts have to check out this page on storing home-brewed beer.

7. Museums for Everyone.

Joslyn Art Museum and the Hot Shops Art Center are among the premier art destinations in Nebraska, with Joslyn boasting the only comprehensive permanent collection in the state. In addition to a breathtaking campus, the museum boasts a wide variety of exhibits, from Greek pottery to Native American artwork. If you’re more history buff than art critic, The Durham Museum showcases the history of the American West and Omaha’s ties to the Union Pacific Railroad, as well as traveling exhibits from The Smithsonian and other museums. And no guide to living in Omaha would be complete without mentioning the world-famous Henry Doorly Zoo and Aquarium — consistently ranked among the best zoos in the country, the Henry Doorly Zoo is a must-visit for families and animal lovers alike. There’s also the Strategic Air and Space Museum, which is perfect for anyone interested in spacecraft and the U.S. Air Force, and the Omaha Children’s Museum, which is filled to the brim with interactive areas that aim to let kids learn and play at the same time.

6. Flying High.

One of the most popular reasons for relocating to Omaha is Offutt Air Force Base. The base, just outside of Omaha in Bellevue, is home to more than 23,000 active military, families, and civilians, houses the largest fitness center in the Department of Defense, and is the headquarters of U.S. Strategic Command. It’s the area’s largest employer, too. Offutt also puts on an annual airshow in the summer that’s open to the public!

Interested in learning more about the convenience of military storage? Learn more here.

For military families living in Omaha, the area offers affordable housing costs, low median sale price on homes, and excellent public transportation connections between Bellevue and the city.

5. Midwest Loves Music.

No matter what kind of music you dig, Omaha has the right outlet for you. Perhaps most famous as the hometown of Bright Eyes frontman Conor Oberst and the band’s label, Saddlecreek Records, Omaha has a well-deserved reputation as a music town, from jazz to alternative to pop. Catch smaller shows at The Slowdown, The Waiting Room, Sokol Auditorium, and even bars like Harney Street Tavern or O’Leaver’s Pub. The CenturyLink Center, however, is where you’ll find huge music tours, like Taylor Swift, Kenny Chesney, Maroon 5, and more. For more “indie cred,” check out Maha Music Festival. This summer will mark the festival’s seventh year, and while the lineup has yet to be announced, fans are sure it will be great!

4. Stage and Screen.

From Broadway tours to local productions and arthouse cinema, Omaha is a great place to take in a show. The Orpheum Theater and Holland Performing Arts Center are two of the most popular venues for musicals and plays, Omaha Symphony concerts, performances by Ballet Nebraska, and other live events. The Rose Theater puts on shows catered to children, engaging them in the arts through classics like Mary Poppins while the Omaha Community Playhouse delivers high-caliber performances of shows both classic and contemporary, including the annual A Christmas Carol. There’s also Film Streams, where you can see movies off the beaten path, such as indie films, documentaries, and foreign releases.

3. It’s Going Down in Midtown.

There’s a ton of stuff to do in Midtown Omaha near Zorinsky Lake Park and other green spaces, but perhaps the biggest draw is Turner Park. In addition to being a gorgeous area for any recreation you can imagine, Turner Park is home to a handful of events that make it one of the best places in town, especially in the summer. Jazz on the Green is an annual concert series held in Turner Park, featuring live music on Thursday nights completely free of charge! Yoga Rocks the Park is another summer installment, where yogis of all skill levels can gather in the park for a free ($5 suggested donation) hour of yoga with professional instructors, live music, and plenty of other Nebraskans. When you’re not taking part in the park, Midtown Crossing is just a cool place to spend time. Between bars, restaurants, shops, and a dine-in movie theater, there’s always something to do!

2. The Old Market.

At the heart of Downtown Omaha is the Old Market District. While tons of people live and work in the Old Market District, you’ll most likely hear the term in reference to the nightlife — one of the many pros and cons of living in Omaha worth considering is how vibrant yet accessible the entertainment scene is. For dancing, head to Whiskey Tango or The Hive — but the pros go to The Max, Omaha’s resident gay nightclub. For more laid-back imbibing, you’ll want Wilson & Washburn or Havana Garage, the latter of which has cigars and a perfect patio for warm nights. Patrons looking for a hip feel will find themselves at home in The Berry & Rye, a cocktail room that’s all about experimental drinks. Whatever kind of night out you’re looking to have, the Old Market has it!

1. Not Your Average Mall.

In Downtown Omaha, the Gene Leahy Mall has one of the biggest attractions for kids (and let’s be honest, grownups, too). It’s complete with a playground and sculpture garden, but the slides are the main event (and the lines get super long on nice days). For optimal speeds, locals recommend sliding on wax paper.

And…

Did we miss anything? Tell us what’s best about living in Omaha in the comments!

Whether you’re still weighing the pros and cons of living in Omaha or have already made the decision to move, understanding commute time, public transportation options, property tax rates, and real estate costs will help you settle in smoothly. When you’re ready, view our directory of storage units in Omaha, Nebraska to help with your transition.

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With affordable housing costs, a low median sale price, strong median household income, low property tax, and an incredible quality of life, it’s easy to see why so many people are proud to call Omaha home.

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ABOUT THE AUTHOR

Molly Hammond

43 Articles

Molly Hammond is a member of the content team at Storage.com. An equal opportunity storage enthusiast, Molly writes about everything, from where to store your extra boat to turning your storage unit into a custom cosplay workshop. When she’s not learning about the evils of plastic bags for clothing storage, she’s eating french fries, watching HBO, and wishing for snow.

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