When the busy spring and summer seasons arrive, storage operators have to make the most of it. Having high visibility and making use of local listing directories is an essential part of driving business. Nick Bilava explains three online marketing techniques that are simple and effective.
• Make sure that your facility is accurately listed on Google Local, Yahoo! Local, and Bing Local — including location, hours of operation, and other crucial business information
• Yelp! and YP.com are also great resources that storage consumers often check for reviews
• Pay-per-click advertising target search terms relevant to your business, and can be set up quickly
To claim your free listing on Storage.com, or for more information on our membership levels, visit our programs page.
Full Video Transcript
Hello, I’m Nick Bilava with Storage.com.
The spring and summer season is an important time for storage operators. In this week’s video, Storage.com is going to focus on some simple ways to help boost your online visibility during this important time.
Making sure that your facility is accurately listed in Google Local, Yahoo! Local, and Bing Local does not take much time, but can go a long way for your facility. Some other major directory websites such as Yelp! and YP.com are also worth managing.
Claim your locations on each of these local directories to make sure that you control the information being shown to improve accuracy and online visibility.
Another great option is pay-per-click advertising. These ads target the search terms relevant to your business and can be set up very quickly.
Storage directories such as Storage.com are another great choice. The marketing work is done for you, so you can join and see results almost instantly. Within a day or two, you can build some simple campaigns that are visible in search results almost immediately.
Thanks for watching!
